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Global Marketing Analyst

Company: Horizontal Talent
Location: Saint Paul
Posted on: May 12, 2022

Job Description:

Job Description:-

  • The person hired for the position of Global Marketing Analyst supports the marketing division by driving a data strategy and providing analysis and reporting to optimize the division's marketing investments and strategy across global teams.
  • The individual will also support key marketing activities in conjunction with division portfolio, segment and functional marketing teams.

    Primary responsibilities include but are not limited to the following:

    • Partners with global marketers and key account managers to provide global marketing and sales analytics for prioritized marketing programs, educational events, division initiatives and key accounts; develops key insights to drive continuous program improvements
    • Advances division marketing and sales foundational capabilities by leading projects targeted at improving data quality, consistency, processes and reporting for prioritized programs
    • Defines marketing operations standards for consistent usage of corporate tools and resources
    • Works in partnership with marketers to develop and launch customer events, sales training, key account marketing programs and webinars in support of prioritized marketing programs
    • Manages the global marketing budget including alignment of marketing priorities and budget allocation, budget tracking and ensuring that spending aligns to allocated quarterly targets

      Your Skills and Expertise -

      • To set you up for success in this role from day one, Client is looking for candidates who must have the following qualifications:
      • Bachelor's degree or higher from an accredited university
      • Minimum of three (3) years of combined experience in sales, marketing, and/or other similar business functional areas

        Additional qualifications that could help you succeed even further in this role include:

        • Experience analyzing, manipulating and interpreting customer data
        • Experience developing data strategy across disparate data sources
        • Experience developing and executing marketing programs
        • Strong digital skills using sales and marketing tools - Salesforce, Eloqua, Adobe Analytics, PowerBI, Excel
        • Strong communication and organizational skills
        • Experience working effectively in cross-functional teams
        • Strong acumen and attention to detail

Keywords: Horizontal Talent, St. Paul , Global Marketing Analyst, Professions , Saint Paul, Minnesota

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