Sr Director, Digital & Web
Company: Trellix
Location: Saint Paul
Posted on: May 27, 2023
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Job Description:
Job Title:
Sr Director, Digital & Web
Role Overview:
We're looking for a Sr Director of Digital and Web Marketing who
will oversee the company's digital marketing and web development
strategy to drive profitable growth and achieve leadership of
Trellix products in cybersecurity. The person in this role will be
a strategic leader who drives impactful online experiences that
scale customer engagement and growth in online presence and
internal capabilities. They will be an integral member of the
marketing leadership team, leading the strategy and performance of
all organic and paid demand gen activities across all digital
platforms.
While there is remote working flexibility, the role requires the
person to be local to California.
Key Responsibilities:
Lead the development of the digital strategy within the digital
marketing and web development teams in accordance with corporate
goals
Optimize and scale strategies for both organic and paid digital
marketing leveraging the latest digital technology
Responsible for the integration of all digital tactics and channels
across all brands to drive awareness, demand, and loyalty
Lead and facilitate the website redesign and website optimization
processes from concepting, to hand-off, to launch
Communicate effectively with other departments within the
organization and function within a team environment.
About You:
Strong understanding of established web and mobile standards and a
curiosity about emerging technologies
Strong commercial and analytical skills - experience analyzing data
and actively communicating business unit KPI's to the executive
team and other business units through reports and QBR's
Proven track record of converting data-driven analytics to gain
consumer insights, drive targeted digital campaigns, optimize user
experience, drive conversion and ROI
Hands-on experience designing and driving digital campaigns using
channels such as paid and organic search, social, display, email,
Chat, etc.
Demonstrated ability to understand the customer journey and analyze
the competitive landscape to drive and optimize digital
campaigns
Based in California (Bay area).
Base Pay Range: $225K - 275K. Actual base pay within this range
will depend on varying circumstances, including the work location,
individual qualifications, company budget and other operational
business needs. Compensation may also include annual bonuses and
long-term incentives, subject to various metrics and company
policy.
Company Benefits and Perks:
We work hard to embrace diversity and inclusion and encourage
everyone to bring their authentic selves to work every day. We
offer a variety of social programs, flexible work hours and
family-friendly benefits to all of our employees.
Pension and Retirement Plans
Medical, Dental and Vision Coverage
Paid Time Off
Paid Parental Leave
Support for Community Involvement
We're serious about our commitment to diversity which is why we
prohibit discrimination based on race, color, religion, gender,
national origin, age, disability, veteran status, marital status,
pregnancy, gender expression or identity, sexual orientation or any
other legally protected status.
Trellix is a global company redefining the future of cybersecurity.
The company's open and native extended detection and response (XDR)
platform helps organizations confronted by today's most advanced
threats gain confidence in the protection and resilience of their
operations. Trellix's security experts, along with an extensive
partner ecosystem, accelerate technology innovation through machine
learning and automation to empower over 40,000 business and
government customers. More at https://trellix.com .
Keywords: Trellix, St. Paul , Sr Director, Digital & Web, IT / Software / Systems , Saint Paul, Minnesota
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