Sr Director, Product Marketing

Company: Trellix
Location: Saint Paul
Posted on: May 26, 2023

Job Description:

Job Title:
Sr Director, Product Marketing Manager
Role Overview:
Trellix is a global company redefining the future of cybersecurity. The company's open and native extended detection and response (XDR) platform helps organizations confronted by today's most advanced threats gain confidence in the protection and resilience of their operations. Trellix's security experts, along with an extensive partner ecosystem, accelerate technology innovation through machine learning and automation to empower over 40,000 business and government customers. More at https://trellix.com.
Key Responsibilities

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  Market intelligence- be a go-to-expert on our products, customers, competitors, and market
  
  
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  Develop product positioning and messaging that resonate with our target buyer personas, understand market, customer use cases and build buyer's journey
  
  
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  Lead multiple product marketing managers
  
  
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  Be a player-coach, amplifying a growth mindset amongst product team members, deepening both their confidence in their craft and their leadership competencies by showing them how it's done
  
  
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  Understand and support our sales channels- develop content plan , train on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it
  
  
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  Develop a marketing plan for our products in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers
  
  
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  Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes
  
  
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  Collaborate with the Product teams to plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan
  
  
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  Craft a marketing campaign including PR, blog posts, content, website, and social, to promote the launch of new products and services
  
  
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  Conduct win/loss analysis to better understand how our product messaging and sales approach resonates with our target audience
  
  
  About You:
  
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    10+ years experience in product marketing management
    
    
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    Experience working in detail with new technology - Technical undergraduate degree and business or technical graduate degrees are a plus
    
    
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    Strong skills in relationship building and customer focused
    
    
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    Strong collaboration, communication, and teamwork skills
    
    
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    Demonstrate proactively identified opportunities for improvements of processes and tools
    
    
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    Adaptable and open to learning and change
    
    
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    Operates with continuous improvement mindset
    
    
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    You are innovative, always bring new ideas to the table, and are willing to take risks
    
    
    Company Benefits and Perks:
    We work hard to embrace diversity and inclusion and encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
    
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      Pension and Retirement Plans
      
      
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      Medical, Dental and Vision Coverage
      
      
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      Paid Time Off
      
      
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      Paid Parental Leave
      
      
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      Support for Community Involvement
      
      
      We're serious about our commitment to diversity which is why we prohibit discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
      Trellix is a global company redefining the future of cybersecurity. The company's open and native extended detection and response (XDR) platform helps organizations confronted by today's most advanced threats gain confidence in the protection and resilience of their operations. Trellix's security experts, along with an extensive partner ecosystem, accelerate technology innovation through machine learning and automation to empower over 40,000 business and government customers. More at https://trellix.com .

Keywords: Trellix, St. Paul , Sr Director, Product Marketing, Executive , Saint Paul, Minnesota