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Marketing Specialist

Company: Oshkosh Corporation
Location: Saint Paul
Posted on: November 26, 2022

Job Description:

About McNeilus, an Oshkosh companyMcNeilus Truck and Manufacturing Inc. is an industry leading manufacturer of concrete mixers and refuse truck bodies. McNeilus has long been the industry standard when it comes to transporting concrete to the job site with our rear discharge mixers, as well as the Oshkosh S-Series front discharge mixer. McNeilus also produces a complete line of high-performance rear load, front load, and automated side load refuse bodies to augment any refuse collection fleet.POSITION OVERVIEW:Looking to join an established company with the potential to grow your career? Then you have come to the right spot! McNeilus Truck and Manufacturing is looking for an ambitious Marketing Representative who will be responsible for assisting in the development and execution of our marketing strategy and specific projects related to our overall business strategy. You will focus on creating, implementing and tracking trends for external digital marketing campaigns across various channels and platforms, with a focus on social media, as well as assisting with event planning and execution, implementing new marketing technology tools and developing internal communication materials for the sales team. To be successful in this position, you must be highly self-motivated, proactive and have a working knowledge of current marketing tools and trends.This role will require a qualified candidate to be located near our Dodge Center, MN facility. HOW YOU CAN MAKE A DIFFERENCE:These duties are not meant to be all-inclusive and other duties may be assigned.

  • Implementing and executing marketing plans and strategy
  • Conducting data analysis and voice of customer research to establish trends and habits, especially with social media
  • Establishing goals and objectives to reach customers through appropriate marketing channels
  • Promoting brand awareness and maintaining strong brand reputation through marketing efforts
  • Creating marketing materials for the website, social media and other marketing platforms
  • Supporting the Marketing Manager with activities including brand campaigns, social media, event and tradeshow planning, sales enablement, and product launches.
  • Assisting with the analyses of marketing data, including competitor research, campaign results, conversion rates, and website and app traffic in order to improve future marketing strategies and campaigns
  • Other marketing projects as determined by the Marketing ManagerWHAT WE NEED FROM YOU:
  • Bachelor's degree in Marketing, Business Management, Communications, Journalism, Public Relations, or related field.
  • Two (2) to Four (4) years of relevant experience.
  • Ability to travel up to 20% of the time.WHAT WILL MAKE YOU STAND OUT:
  • Master's degree in Marketing or Business Administration (MBA).
  • Proficient in Microsoft Office Suite (Word, Excel, Outlook), Adobe Creative Suite (Photoshop, Premiere, InDesign, Illustrator) or comparable design software, as well as CRM and CMS programs.
  • Exposure to media markets and multicultural engagement.
  • Graphic design experience.
  • Prior experience with social media channels for marketing engagement (i.e. Google analytics, Facebook, Instagram, LinkedIn, etc.)
  • Strong writing and editing skills.
  • Background in business writing, journalism, copy editing and/or original writing.
  • Strong project management and interpersonal skills.
  • Proficiency using business software including Microsoft Office suite.
  • Excellent written and verbal communication skills
  • Ability to work in a fast-paced, high-pressure environment
  • Multitasking and time-management skills, with the ability to prioritize tasks
  • Knowledge of and experience with marketing technology software and tools.
  • Day 1 eligibility for medical, prescription, dental and vision insurance
  • Tuition Reimbursement Program
  • 401k plan with company match
  • Company bonus plan, company paid life, short and long-term disability plans
  • Health Saving Account (HSA) with company contribution
  • Many, many more!If this sounds like the opportunity you have been waiting for, please click Apply Now!#LI-AG1*OSK100Oshkosh is committed to working with and offering reasonable accommodation to job applicants with disabilities. If you need assistance or an accommodation due to disability for any part of the employment process, please contact us at: 920-502-3009 or Corporation is an Equal Opportunity and Affirmative Action Employer. This company will provide equal opportunity to all individuals without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Information collected regarding categories as provided by law will in no way affect the decision regarding an employment application.Oshkosh Corporation will not discharge or in any manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with Oshkosh Corporation's legal duty to furnish information.Certain positions with Oshkosh Corporation require access to controlled goods and technologies subject to the International Traffic in Arms Regulations or the Export Administration Regulations. Applicants for these positions may need to be "U.S. Persons," as defined in these regulations. Generally, a "U.S. Person" is a U.S. citizen, lawful permanent resident, or an individual who has been admitted as a refugee or granted asylum.

Keywords: Oshkosh Corporation, St. Paul , Marketing Specialist, Advertising , Saint Paul, Minnesota

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