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Account Manager, Media Partners

Company: IRI
Location: Saint Paul
Posted on: June 24, 2022

Job Description:

Our clients are among the largest, most respected and most innovative manufacturers, retailers, agencies and consultancies in the world, and they use our solutions and cloud-based leading technology platform to drive greater growth in their business. Our data is also used from Wall Street to The White House - by anyone who wants the most accurate and current market information.
We are not only a certified Great Place to Work, recognized leader in equality (with us, you always can bring your full self to work), and have a global firmwide commitment to diversity, equity and inclusion, we also achieve consistent year-over-year increases in customer satisfaction and business growth.
Flexible time off (yes, you read that right: we offer unlimited days off), a generous benefits package to meet your health, financial and wellbeing needs, and a hybrid work environment are just a few more reasons to join IRI.
We bring the sophistication, expertise and resources of a 40+ year-old global firm built on a history of innovation coupled with the grit, drive and mentality of an entrepreneurial startup. Our work matters, not just in the grocery aisle, but also in the economy at large.
But don't just take our word for it. As one of our clients who knows us well said, "IRI lives up to the hype."
Join us and be part of the next evolution of fueling industry growth, inspiring creativity and driving
Big Data is in our DNA. And our Product Team is growing fast to meet the demands of the Marketplace. IRI continues to innovate in the space and has developed and integrated the world's largest cross-channel media, social and online/offline purchase data sets to help our clients maximize the ROI for media spend. Our media team gives CPG manufacturers a view of where consumers go online; what they watch on TV to determine how these activities translate into measurable and actual consumer behavior--what consumers buy and why. Do you have previous experience managing multiple data sets? Are you excited to get in the weeds with the data and build statistical models from scratch? Do you have current hands-on experience with R and Python? Are you excited to translate complex analytics to a non-technical audience? This position for you! Salary is negotiable and commensurate with experience.
POSITION SUMMARY The Account Manager position is responsible for driving Ansa adoption (and adoption for other related IRI products), creating value for our media partners, advertising agencies and CPG shopper marketers. Specifically, you will help these clients to best utilize our Ansa platform to close the loop by planning, targeting, optimizing and measuring their media campaigns with the freshest, most granular data available. The Account Manager role must be comfortable in a range of situations including managing agency relationships, supporting partner sales and account teams, and educating and influencing key CPG shopper marketing decision makers. This role is located in Minneapolis, Minnesota and reports to the Director of Business Development for Ansa. ESSENTIAL DUTIES AND RESPONSIBILITIES Account Management

  • Drive adoption and usage of Ansa in the Minneapolis, MN market, by evangelize use of "Ansa Inside" every campaign across the local shopper marketing (ad tech, agency, CPG) community
  • Introduce to the Ansa service and provide ongoing support to local Agency and CPG teams to maximize Ansa utilization, repeat and revenue within the market
  • Establish yourself as a trusted resource and presence amongst local ad platform selling teams, and agency shopper marketing teams
  • Manage 3-4, additional Ansa ad partners to maximize their utilization across all retailers (Target, Walmart, Walgreens, Albertsons / Safeway, and Ahold Delhaize)
  • Provide continuous updates and recaps to Ansa Solutions about upcoming campaign objectives and KPIs
  • Keep the Ansa team updated with regular account and industry updates Ansa Media Partner Support and Adoption
    • Increase attachment to shopper marketing campaigns with existing Ansa media partners by training and educating Ansa media partner sales, account and analytics teams on best practices for crafting pre-campaign RFP's
    • Provide daily support to all Ansa media partner pre-campaign strategies and questions
      QUALIFICATIONS:
      • Bachelor's Degree with 4+ years of relevant media, agency or CPG experience
      • Experience working with CPG and agency Shopper Marketers
      • Understanding of media planning, targeting and performance measurement
      • Understanding of the media RFP / proposal process
      • Proven ability to build strong, trusting relationships with customers and internal teams, resulting in mutual success for all parties
      • Strong technical and analytical skills, with the ability to present technical products
      • Excellent communication skills; written, oral and presentation
      • Highly Organized Self-Starter, with a proven ability to prioritize, multi-task and drive revenue from multiple sources
      • Professional, outgoing and confident demeanor
      • Team-player, positive attitude and flexible
      • High degree of honesty and integrity


      • About Us
        IRI is a fast-growing, leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC health care organizations, retailers, and financial services and media companies grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated into an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers, collaborate with key constituents and deliver market-leading growth. For more information, visit www.iriworldwide.com.
        Our ValuesThere are seven key values embedded in our DNA and that embody everything we do:
        Integrity, Servant Leaders, Inclusive, Accountable, Disciplined, Entrepreneurial and Respect
        Our BenefitsWe offer a comprehensive benefit package (health, paid time off, 401(k), etc.) with additional unconventional offerings such as volunteer time off, flexible work arrangements, virtual doctor access, etc., along with the unrivaled benefit of working with our people - the best in the business.
        We care about our IRI family and are committed to their wellbeing. Our benefit plan options reflect our commitment to provide resources that promote mental and physical health. With the opportunity to provide tailored benefits to your specific situation.
        Benefits Package:Medical Coverage, Dental Coverage, Vision Coverage, Short Term Disability, Long Term Disability, Basic Life Insurance, Accidental Death Insurance (AD&D), Supplemental Life Insurance, Dependent Life Insurance, Voluntary Benefits (Critical Illness, Accident and Hospital Indemnity Insurance)
        Financial Benefits:401(k), Flexible Spending Accounts, Health Savings Account, Commuter Benefits Program, Adoption Assistance, Educational Assistance
        Work Life Benefits:Flexible Time Off (exempt employees), Accrued Vacation Time (non-exempt employees), Personal Time (non-exempt) employees, Paid Parental Leave, Family Medical Leave, Sick Time, Volunteer Paid Time Off, Employee Assistance Program (EAP)
        IRI is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. The EEO is the Law poster is available here: DOL Poster can we insert a link to the poster that works or is this line necessary? IRI is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail

Keywords: IRI, St. Paul , Account Manager, Media Partners, Advertising , Saint Paul, Minnesota

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