Marketing Communications Specialist
Company: Lyngblomsten
Location: Saint Paul
Posted on: May 15, 2022
Job Description:
Job DescriptionLyngblomsten is hiring a Marketing Communications
Specialist to join its Marketing Communications Department. The
specialist is responsible for producing and distributing a variety
of materials through traditional and digital communication
channels, with the goal of advancing Lyngblomsten's communication
and marketing objectives. This position is a blend of writing and
digital marketing.Key Responsibilities:
- Develop ideas and write content (e.g., feature stories,
articles, web and brochure copy, fundraising copy, letters to
constituents, news releases, case studies, social media posts) for
Lyngblomsten's communication channels
- Prepare for writing assignments by conducting research and
developing interview questions; conduct interviews and check
facts
- Proofread and edit others' writing, ensuring compliance and
consistency with brand and style guidelines
- Help maintain and optimize Lyngblomsten's websites and online
presence
- Help develop, execute, manage, and monitor digital marketing
initiatives, specifically, social media, email campaigns (includes
helping manage email lists), and digital ads
- Take photos and prepare them for print and digital use
- Advise clients (i.e., internal departments) on options,
pricing, and pros-cons of strategies and tactics
- Communicate regularly with project stakeholders, helping to
ensure deliverables meet the project vision, specifications, and
timeline
- Work occasional evenings and weekends, as neededDesired Skills
& Experience:
- Bachelor's degree in communications, journalism, marketing,
digital media, or related field
- 3 or more years of successful, related professional
experience
- Excellent writing, spelling, proofreading, and editing
skills
- Comfortable working on a PC platform
- Experience with leveraging traditional and new media
channels
- Experience with tools used for website content management,
email marketing, social media management, and CRM (we use
Concrete5, GetResponse, and Agile CRM)
- Knowledge of SEO/SEM best practices and trends and experience
optimizing web content accordingly
- Experience with digital analytics and online advertising a
plus
- Experience taking photos for publications using a DSLR camera a
plus
- Graphic design and pre-press experience a plus
- Experience with Windows Suite (Microsoft Word, Excel, and
PowerPoint)
- Experience with Adobe Creative Suite programs (InDesign,
Photoshop, Illustrator, Premiere Pro, and Acrobat Pro) a plus
- High degree of accuracy and attention to detailsLyngblomsten is
an award-winning Christian nonprofit organization serving older
adults through healthcare, housing, and community-based services
since 1906. Join our team, touch lives, and make a
difference!Lyngblomsten does not discriminate in employment on any
basis protected by law. Please tell us if you require any special
arrangements during the interview process. Upon conditional job
offer of employment, all applicants will be subject to a State of
MN background study.We offer competitive pay and outstanding
benefits, paid training, and scholarship opportunities.Our benefit
package shows how invested we are in our employees. At 60 hours a
pay period you are eligible for:
- Affordable Medical and Dental
- HSA account, plus Employer contribution of:
- $2100 annually for Single
- $4200 annually for Family
- Free Employee Life Ins. and LTD insurance
- 200% match on of your 2% contribution to a 403B
- Flex/PTO starting at 4.62 hours earned per 80 hours. (Up to 3
weeks the first year)
- Short Term Disability Earn 56 hours per year.
- 7 HolidaysLyngblomsten is an equal employment opportunity
organization and affirmative action employer. Minority, Disability,
Veteran, LGBTQ+.Powered by JazzHRKLaOFE6x3n
Keywords: Lyngblomsten, St. Paul , Marketing Communications Specialist, Advertising , Saint Paul, Minnesota
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