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Marketing Analyst

Company: Horton Holding Inc.
Location: Saint Paul
Posted on: May 6, 2021

Job Description:

Marketing AnalystUS-MN-RosevilleJob ID: 2Type: Regular Full-Time# of Openings: 1Category: MarketingHorton, Inc.Overview Company Information: Horton, Inc., a global airflow industry leader in reliability, service and innovation has an opening for a Marketing Analyst to work in our Roseville location. Responsibilities Position Summary: Horton Inc. is offering a marketing analyst position at our Roseville Headquarters location. If you are an adroit mix of right- and left-brain who loves excavating digital insights and turning them into actionable data for your team, this is the spot for you. Qualifications Responsibilities:

  • Collaborate with marketing manager, product managers and rest of global market development team to provide data-centric reports that help guide strategy and execution
  • Plan, build, execute, nurture and maintain successful marketing attribution model using CRM and other data mining tools
  • Partner with IT and sales to make CRM a valuable, actionable tool where sales and marketing activities are directly tied to revenue
  • Use cutting-edge analytical tools and tactics to determine performance of Horton sales and marketing activities, with special emphasis on engagement and ROI
  • Create live dashboards for marketing and sales to make effective strategic decisions in real time
  • Map and maintain rich, consistent library of product data for distribution on Horton- and partner-owned e-commerce platforms
  • Perform in-depth customer and market research, including but not limited to customer interviews/VOC, customer journey mapping, persona and ICP development, etc.
  • Support global marketing team in analysis, customer research and market segmentation Qualifications:
    • Bachelor's degree or higher in marketing, business analytics or a related field
    • Demonstrated leadership, strong initiative and decision-making skills
    • Excellent analytical, problem-solving and data modeling skills
    • Experience with digital analytics tools, including CRM, Google analytics, email marketing clients, etc.
    • Self-starter who can work well independently and as part of a team
    • Ability to communicate clearly and effectively across the organization
    • Demonstrated experience digesting internal stakeholder requirements and articulating data-driven responses to their strategic questions
    • Ability to and interest in traveling internationally, understanding foreign business cultures, etc.
    • Selfless, positive, get-it-done attitude Must have legal authorization to work in the United States. Relocation allowance may be provided if the individual has all of the necessary qualifications. We offer a competitive salary and benefits package. To apply, qualified candidates should log onto . Horton Holding, Inc. is an Equal Opportunity/Affirmative Action employer. All applicants will receive consideration for employment without regard to race, national origin, age sex, religion, disability, sexual orientation, marital status, veteran status, gender identity or expression, or any other basis protected by local, state or federal law. EOE. Veterans/Disabled For more information on Horton, Inc. please visit our web site at . No recruiters and no phone calls, please. VEVRAA contractor/subcontractor Requesting Priority Referral of Protected Veterans PM17

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Keywords: Horton Holding Inc., St. Paul , Marketing Analyst, Advertising , Saint Paul, Minnesota

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